Sell Advice in Your Profitable Paid Subscription Newsletter
Order the Notes (E-book) from Andrea Reynolds'
Half-Day Newsletter Publishing Seminar, $___________
Print Edition: $__________
First presented at the Chautauqua Institution Writers' Day, Chautauqua New York and can be presented to your group too. Just ask me how.
Newsletter publishers are selling hundreds of subscriptions at $20 to $200 and more! You can sell your specialized knowledge to those who need it. Everything you need to know to plan your newsletter, from creation to pricing and promotion, including 16 hard-hitting questions you need to ask yourself before you start publishing, to determine the feasibility of your newsletter concept.
Contents
1. Kinds of newsletters
2. Subject to cover
3. Your credentials and qualifications
4. Goals to achieve
5. Your motivation
6. Other vehicles
7. Name it
8. Newsletter writing style
9. Time required
10. Business experience
11. Research needed
12. Potential readers
13. Determine profitability
14. Your resources
15. Expenses
16. Competition
17. Uniqueness
18. Skills needed
19. Recruitment
20. Content
21. Get news and info
22. Issues per year
23. Layout and design
24. Marketing
25. Promotion
26. Publicity
27. Pricing
28. Advertising
29. Break even point
30. Advance testing
31. Sample issue
32. Fulfillment
33. Renewals
34. Salary
35. Spinoffs
Author, Instructor: Andrea Reynolds has created and published five profitable subscriber-paid newsletters. Her most successful was The Reynolds Report on Executive Image which sold across Canada and United States. She was a founding member (and first PR Chair) of the Canadian Newsletter Association and a member of the Newsletter Association of America. This report is a virtual transcript from her half-day seminar.
Please note: Teaching your own classes from these notes will require a licensing agreement from the author.)
The Seminar Notes (27 pages with examples):
E-book US $____________
Printed Edition: $___________
(includes First class shipping and handling to US and Canadian addresses)
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